SENIOR DIGITAL CONTENT AND CREATIVE AT AN INTEGRATED MARKETING COMMUNICATIONS COMPANY | SENIOR DIGITAL CONTENT & CREATIVE JOBS IN LAGOS

About Company:

Integrated Marketing Communications (IMC) company creates a unified, consistent brand message across all channels—including PR, digital, social media, and advertising—to maximize impact and ensure a cohesive customer experience. By breaking down silos, these firms align promotional tools to build brand recognition, trust, and engagement. 

Job Description:

Are you a storyteller who understands the DNA of digital culture? Do you live and breathe entertainment, viral trends, and deep audience engagement? We are looking for a bold, imaginative, and strategic Senior Digital Content & Creative lead to power our Digital & Entertainment Website team.

This is not just a content role; it is a leadership opportunity. You will be the architect of our digital voice, shaping the creative direction of our platforms to ensure our content connects deeply with audiences while delivering measurable business impact. If you understand how content drives conversation, culture, and conversions, we want you to lead our creative charge.

Requirements:

1. Creative Direction & Cultural Strategy

• Voice & Vision: Lead content ideation and execution, ensuring our entertainment website and digital platforms maintain a distinct, bold, and authoritative voice.

• Trend Advocacy: Stay ahead of pop culture and digital conversations in Nigeria and globally, translating "the next big thing" into actionable content strategies.

• Multi-Platform Innovation: Drive innovative strategies across web, social media, and video, ensuring high-fidelity storytelling that stops the scroll.

2. Production & Technical Optimization

• Multimedia Collaboration: Partner with designers, videographers, and editors to produce high-impact visual and written content that drives virality.

• Growth Engineering: Optimize all content for SEO and platform performance, ensuring our stories aren't just great—they are discoverable and scalable.

• Data-Driven Creativity: Analyze performance insights to refine creative direction, moving from "gut feeling" to data-backed content excellence.

3. Leadership & Integrated Marketing

• Mentorship: Provide high-level creative leadership and quality control, coaching the content team to maintain elite standards of production.

• Integrated Campaigns: Partner with strategy and cross-functional teams to deliver 360-degree marketing campaigns for high-profile clients.

• Stakeholder Management: Balance creative ambition with business objectives, delivering content that delights audiences and satisfies commercial targets.

Qualifications and Skills:

Professional Profile

• Education: Bachelor’s degree/HND in Mass Communication, Marketing, Media Studies, or Creative Arts.

• Experience: Minimum of 4 years in digital content creation and creative leadership (Agency or Media House experience is highly preferred).

• Technical Savvy: Deep experience with CMS platforms (WordPress), SEO tools, and Digital Analytics (Google Analytics, Social Insights).

Core Competencies

• Storytelling Mastery: Exceptional copywriting and creative direction skills.

• Strategic Agility: Ability to thrive in a fast-paced, deadline-driven environment while managing multiple high-stakes projects.

• Leadership IQ: A collaborative spirit with the ability to inspire and mentor junior creatives.

Salary

Application Closing Date: Not specified

Application Instructions:

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