SOCIAL MEDIA MANAGER AT SILKY TOUCH EMPORIUM | SOCIAL MEDIA MANAGER JOBS IN LAGOS

About Company:

Silky Touch emporium is a premium luxury store that deals with italian brands

Job Description:

We are seeking a sophisticated and trend-aware Social Media Manager to lead our digital narrative on a part-time basis. In this role, you will be the guardian of our brand’s luxury identity, responsible for crafting a digital experience that resonates with an aspirational audience.

This isn't just about posting; it is about curation. You will be expected to produce high-end visual content, manage elite community interactions, and execute precision-targeted ad campaigns that convert followers into high-value clients. If you have a sharp eye for luxury aesthetics and a data-driven approach to social commerce, we want you on our team.

Requirements:

1. Luxury Content Curation & Scheduling

• Aesthetic Excellence: Design and produce visually stunning content (Reels, high-fashion stills, and stories) that reflects our premium brand positioning.

• Consistency & Cadence: Maintain a meticulously planned content calendar to ensure the brand remains visible and relevant without compromising quality.

• Trend Integration: Monitor the global fashion landscape to ensure our local output stays ahead of industry shifts.

2. Community Management & Elite Engagement

• Concierge-Level Service: Respond to direct messages and comments with the professional grace expected of a luxury brand.

• Relationship Architecture: Proactively engage with followers and influencers to build a loyal community of brand advocates.

• Inquiry Conversion: Act as a digital concierge, guiding customers from initial inquiry to final sale through expert product knowledge.

3. Paid Media & Performance Analytics

• Targeted Advertising: Develop and manage paid social ad campaigns (Meta Ads, TikTok Spark Ads) optimized for specific high-net-worth demographics.

• Performance Intelligence: Track monthly metrics—focusing on engagement rates, share of voice, and direct sales impact—and provide actionable insights for growth.

• Collaboration: Work closely with the sales team to ensure digital promotions align with physical inventory and seasonal events.

Qualifications and Skills:

Professional Profile

• Education: Bachelor’s Degree in Marketing, Mass Communication, or a related field.

• Experience: Minimum of 1 year managing social media for a premium or luxury brand.

• Technical IQ: Proficiency in high-end video editing (CapCut, VN, or Premiere) and graphic design tools (Canva or Adobe Suite).

Core Competencies

• Luxury Sensibility: Deep understanding of the "luxury voice"—minimalist, exclusive, and high-quality.

• Analytical Skills: Ability to interpret platform data to drive ad spend efficiency.

• Communication: Flawless written and spoken English.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV to: oyebolajegedebiz@gmail.com using the Job Position as the subject of the email.