DIGITAL MARKETING AT MARIAM OLANREWAJU FOUNDATION | DIGITAL MARKETING JOBS IN LAGOS

About Company:

The Mariam Olanrewaju Foundation is a nonprofit organization dedicated to supporting people living with sickle cell disease, raising awareness, and improving their quality of life while honoring the legacy of Mariam Olanrewaju.

Job Description:

We are seeking a creative and data-driven Digital Marketing Officer to be the digital voice of our Foundation. In the non-profit sector, digital platforms are not just for social media; they are the primary tools for storytelling, donor engagement, and impact reporting.

Your mission is to build a vibrant online community, manage our foundation's brand across all platforms, and ensure our programs receive the visibility they need to attract partners and supporters. If you can turn complex foundation programs into compelling digital narratives and back your creativity with performance analytics, we want to hear from you.

Requirements:

1. Content Strategy & Social Storytelling

• Creative Content Production: Design and produce engaging multimedia content (graphics, videos, and copy) that highlights the foundation's on-ground impact.

• Community Management: Oversee all social media accounts, fostering two-way conversations with our followers, volunteers, and beneficiaries.

• Brand Consistency: Ensure that all digital communication remains aligned with the foundation’s mission, values, and professional tone.

2. Digital Campaigns & Fundraising Visibility

• Campaign Execution: Launch and manage digital awareness campaigns to promote foundation programs and special initiatives.

• Fundraising Support: Enhance the visibility of our fundraising efforts through targeted email marketing, social media ad campaigns, and donor spotlights.

• Website Management: Keep the foundation’s website fresh and updated with the latest news, program results, and "Call to Action" links.

3. Analytics & Impact Reporting

• Performance Tracking: Use Google Analytics and social media insights to monitor the reach and engagement of our digital activities.

• Data-Driven Optimization: Identify trends and adjust communication strategies based on what resonates most with our audience.

• Impact Reporting: Prepare monthly reports for management that demonstrate how digital growth is contributing to the foundation’s overall visibility goals.

Qualifications and Skills:

Professional Profile

• Education: Bachelor’s Degree in Marketing, Communications, Mass Media, or a related field.

• Experience: Proven experience managing professional social media accounts and digital campaigns (Non-profit or NGO experience is a plus).

• Technical Stack: Proficiency in graphic design tools (e.g., Canva, Adobe Suite), social media management tools, and basic CMS (e.g., WordPress).

Core Competencies

• Creative Writing: Ability to write emotionally resonant stories and clear, persuasive copy.

• Analytical Thinking: Ability to interpret data and translate it into actionable marketing plans.

• Communication: Exceptional interpersonal skills to collaborate with program officers on the field for content collection.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV  and a cover letter outlining their digital marketing experience and interest in working with the Mariam Olanrewaju Foundation to: mariam.o.foundation@gmail.com using the Job Position as the subject of the mail.