SEO COPYWRITER AT CRESCITA SOLUTIONS

About Company:

Crescita Solutions is a results-focused digital marketing agency in Africa, helping brands, creators, and organizations achieve measurable growth through data-driven campaigns, high-impact branding, and cutting-edge web technologies.

Job Description:

• Craft clear, persuasive, and engaging copy for a variety of channels including ads, social media, landing pages, websites, press releases, blogs, and email campaigns, ensuring each piece drives measurable results.
• Adapt messaging to suit different platforms, audiences, and campaign goals while maintaining a unified and authentic brand voice across all touchpoints.
• Collaborate closely with designers, marketers, and strategists to develop creative concepts that resonate with target audiences and align with campaign objectives.
• Conduct thorough market, competitor, and audience research to understand cultural nuances, consumer behavior, and tone preferences that improve engagement and conversions.
• Optimize copy for SEO, readability, and clarity to increase visibility and search engine rankings, particularly within African and global markets.
• Edit, proofread, and refine content to ensure accuracy, grammatical excellence, and consistency with brand guidelines.
• Brainstorm creative campaign ideas that support brand storytelling and strengthen emotional connection with customers.
• Stay updated on copywriting trends, digital marketing shifts, and language techniques that improve ad performance, CTR, and ROI.

Requirements:

• A portfolio showcasing strong copy across various mediums (ads, websites, social media, blogs, email campaigns).
• Proven experience as a copywriter in digital marketing or media.
• Solid command of storytelling and brand positioning.
• Ability to work under tight deadlines with quick turnarounds.
• Familiarity with SEO writing best practices is a plus.

Qualifications and Skills:

• Bachelor’s degree in Marketing, Communications, English, Journalism, or related field (preferred but not strictly required if experience is strong).
• Proficiency with collaboration tools (Google Workspace, Trello, Slack, Asana) and content management systems (WordPress or similar).

Salary

Application Closing Date: Not specified

Application Instructions:

Send your CV to careers@crescitas.com with the subject line SEO Copywriter – [Your Name].