SEO SPECIALIST / HEAD MARKETER AT SIOTOH GLOBAL MOBILITY

About Company:

Siotoh Global Mobility (SGM) was established in 2020 by Dr. Martins I. Imudia, a renowned immigration lawyer. Dr. Imudia stresses the value and importance of international education, study-abroad programs and travel. The team at SGM actualizes Dr. Imudia’s vision of a more efficient and streamlined admission and visa application process. 

Job Description:

SEO Strategy:

• Develop and implement comprehensive SEO strategies to improve organic rankings and increase traffic.
• Conduct keyword research, competitor analysis, and on-page/off-page SEO optimization.
• Monitor and analyze website performance using tools like Google Analytics, Search Console, and Ahrefs.
• Optimize website structure, content, and technical aspects for better search engine visibility.

Digital Marketing:

• Oversee content marketing strategies, ensuring alignment with SEO best practices.
• Work with content creators to produce high-quality, optimized blog posts, landing pages, and website content.
• Implement link-building strategies to enhance domain authority.
• Collaborate with designers and copywriters to create compelling creatives.

Analytics & Reporting:

• Track, analyze, and report on key SEO and marketing performance metrics.
• Use data insights to refine strategies and improve marketing ROI.
• Stay updated with industry trends, algorithm changes, and best practices.

Leadership & Collaboration:

• Work closely with developers, designers, and content creators to align marketing efforts.
• Communicate progress and strategy to management.

Requirements:

• Keyword Research & Strategy: Ability to identify high-value keywords and create content strategies around them.
• On-Page Optimization: Expertise in meta tags, title tags, image optimization, and internal linking.
• Technical SEO: Knowledge of site structure, schema markup, sitemaps, crawl budget, and page speed optimization.
• Off-Page SEO: Link building, guest posting, and digital PR to improve domain authority.
• SEO Analytics & Reporting: Proficiency in Google Analytics, Google Search Console and Ahrefs.
• Local SEO: Optimization for Google My Business, local citations, and local keyword targeting.
• Excellent content strategy and keyword research skills.
• Strong analytical mindset and problem-solving abilities.
• Ability to lead a team and collaborate across departments.
• Familiarity with WordPress is a plus.

Qualifications and Skills:

• Minimum of 2 years Proven experience in SEO, digital marketing, and growth strategy.
• Strong knowledge of Google Analytics, Search Console, Ahrefs, or similar tools.
• Experience with paid ads (Google, Facebook, LinkedIn, etc.).

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their Resume to: jobs@siotoh.com using the Job Title as the subject of the email.