DIGITAL MARKETING EXECUTIVE AT REGENT REAL ESTATE | DIGITAL MARKETING JOBS IN LAGOS

About Company:

Regent Real Estate is a luxury residential property development company based in Lagos, Nigeria. We design and deliver high-quality homes in some of Lagos's most desirable locations, built to an uncompromising standard for buyers who expect the very best. Our business is founded on integrity, attention to detail, and a genuine commitment to excellence at every stage of development. We are growing, and every decision we make, from the projects we take on to the people we bring on board reflects the standard we hold ourselves to

Job Description:

Regent is seeking a sophisticated and high-performing Digital Marketing Executive to lead our digital presence and drive growth within the premium real estate sector. In this role, you will be the primary architect of our digital strategy across Instagram, LinkedIn, and Facebook, ensuring that every touchpoint reflects a world-class brand standard. You will balance creative content direction with technical paid-media optimization to generate high-quality leads and support our investor pipeline.

The ideal candidate is a self-driven specialist who understands the nuances of high-ticket marketing and possesses the creative eye to produce content that feels both intentional and exclusive.

Requirements:

Strategy & Content Direction

• Digital Ownership: Own and execute Regent's multi-platform digital strategy, specifically tailored for Instagram, LinkedIn, and Facebook.

• Creative Direction: Produce and direct high-quality visuals, video content, and copy that uphold a premium brand standard.

• Content Planning: Manage a comprehensive content calendar synchronized with luxury project launches, property listings, and commercial milestones.

• Brand Consistency: Maintain a unified brand voice and visual identity across all digital platforms and touchpoints.

Campaign Management & Lead Generation

• Paid Media Optimization: Independently run and optimize paid social campaigns on Meta and LinkedIn, with a strict focus on lead generation and brand visibility.

• Sales Integration: Collaborate closely with the sales team to ensure digital activities directly fuel the buyer and investor pipeline.

• Data-Driven Strategy: Monitor performance metrics and utilize analytics to sharpen campaign efficiency and content impact.

Community & Engagement

• Professional Interaction: Manage community engagement by responding to inquiries and comments with the professionalism and tone expected of the Regent brand.

• Market Awareness: Stay ahead of digital trends within the luxury lifestyle and real estate sectors to maintain a competitive edge.

Qualifications and Skills:

Education & Experience

• Degree: Bachelor’s Degree in Marketing, Communications, or a related field.

• Experience: Minimum of 3 years of digital marketing experience.

• Sector Focus: Prior experience in luxury real estate, premium lifestyle, or high-ticket branding is strongly preferred.

Technical & Creative Skills

• Paid Social: Proven ability to manage Meta and LinkedIn Ads Manager for complex lead-gen campaigns.

• Creative Suite: Proficiency in Canva, Adobe Creative Suite, or equivalent high-end content creation tools.

• Copywriting: Excellent writing skills with a sharp sense of brand voice, tone, and storytelling.

• Analytics: Solid understanding of digital analytics and the ability to translate data into actionable marketing decisions.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV and Portfolio to careers@regentre.co using "Application for Digital Marketing Executive" as the subject of the email.