ONLINE BRANDING TEAM LEAD AT ILOTBET | ONLINE BRANDING JOBS IN LAGOS

About Company:

iLOTBET is one of Nigerian's fast growing betting platform with a great online presence. We offer products such as sport, casino, virtual, lottery, promotions and lots more.

Job Description:

We are seeking a strategic and results-driven Online Branding Team Lead to spearhead our social media operations. If you are a visionary leader with a proven history of managing high-profile digital footprints for major brands (e.g., MTN, UBA, Tecno, Infinix), we want you to bring that expertise to our team. You will be responsible for translating our brand vision into compelling, high-growth digital strategies that don’t just get likes, but drive measurable business impact.

Requirements:

• Strategic Leadership: Mentor and supervise the Social Media Team, ensuring the delivery of high-quality, on-brand content and campaigns.

• Brand Stewardship: Guard our brand voice and tone, ensuring absolute consistency across every digital touchpoint.

• Growth & Engagement: Develop and execute innovative strategies to drive audience growth, community engagement, and conversion.

• Data-Driven Decision Making: Analyze performance metrics to extract actionable insights, continuously refining our approach to maximize ROI.

• Campaign Management: Oversee the end-to-end management of content calendars, paid media advertising, influencer partnerships, and community management.

• Trend Monitoring: Stay ahead of the curve by monitoring industry trends, competitor activity, and emerging digital platforms to keep the brand relevant.

• Cross-Functional Synergy: Collaborate seamlessly with the Design, Content, and Product teams to ensure a unified brand experience.

Qualifications and Skills:

• Experience: 3–5 years of proven experience managing social media and online branding for well-known, high-scale brands.

• Education: Minimum of an HND or equivalent in Marketing, Communications, Business Administration, or a related field.

• Leadership: Demonstrable track record of leading teams and driving brand visibility, engagement, and revenue impact.

• Technical Skills: Proficiency in social media management/analytics platforms and a strong grasp of SEO, content strategy, and paid advertising.

• Core Competencies:

  • Ability to translate complex data into clear, strategic decisions.

  • Excellent written and verbal communication skills.

  • Highly organized, proactive, and resilient in a fast-paced environment.

• Bonus Points: Experience in betting, sports, or high-growth tech industries, as well as proficiency in performance marketing and crisis communication.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should forward their CV to: opeyemiarinola@ilot.ng using the position as subject of email.