HEAD OF COMMERCIAL AT SPRINGPET HOMES LIMITED

About Company:

Springpet Homes Limited is a leading real estate development and investment company dedicated to redefining the standards of modern living through structure, innovation, and integrity. Incorporated under the Companies and Allied Matters Act, Springpet Homes operates as a subsidiary of Velstra Holdings Limited, with a strategic focus on real estate development, project management, and investment advisory services across Nigeria’s rapidly evolving property market.

Job Description:

• Strategic Leadership & Revenue Growth:
  • Develop and implement the overall commercial strategy for the company, including sales, marketing, and business development.
  • Define and achieve annual and quarterly revenue, sales, and profitability targets.
  • Analyze market trends, customer insights, and competitor activity to identify new growth opportunities.

• Sales & Channel Management:
  • Oversee the entire sales lifecycle, from lead generation to closing, ensuring a seamless customer journey.
  • Manage, mentor, and expand the sales team, setting clear KPIs and performance metrics.
  • Develop and manage a high-performing network of realtor partners, creating loyalty programs and incentive structures to maximize channel sales.

• Marketing & Brand Positioning:
  • Work with the marketing/communications team to develop compelling brand messaging and marketing campaigns that generate high-quality leads.
  • Ensure all marketing collateral and digital presence effectively communicate the company's value proposition and unique selling points.
  • Oversee pricing strategies for all projects to ensure competitiveness and optimal profit margins.

• Business Development & Partnerships:
  • Identify and secure new business opportunities, including joint ventures, land banking deals, and strategic partnerships with developers and investors.
  • Lead negotiations for high-stakes contracts and partnership agreements.
  • Explore and develop new business models or service lines (e.g., Property
  • Management, Real Estate Investment Trusts).

• Commercial Operations:
  • Implement a robust CRM system to track sales performance, pipeline health, and customer interactions.
  • Provide regular commercial performance reports to the GMD and board, offering data-driven insights and forecasts.
  • Manage the commercial department's budget, ensuring efficient allocation of resources for maximum ROI.

Requirements:

• Strategic Vision & Analytical Thinking: Ability to see the big picture and make data-driven decisions.
• Exceptional Leadership & People Management: Skilled at inspiring and leading high-performance teams.
• Master Negotiator: Strong persuasion and closing skills.
• Result-Oriented: Driven by targets and measurable outcomes.
• Excellent Communication & Presentation Skills.

Qualifications and Skills:

• A verifiable portfolio of previous projects and commercial achievements, demonstrating a history of meeting and exceeding revenue targets.
• Proven track record of developing and executing strategies that have significantly grown revenue and market share.
• Extensive experience in sales team leadership, channel management, and complex contract negotiation.

Salary

Application Closing Date: Not specified

Application Instructions:

• Bachelor’s Degree in Business Administration, Marketing, or a related field; MBA or Master’s is a plus.
• Minimum of 3 - 5 years of experience in a senior commercial role, with at least 5 years in the Nigerian real estate industry.