About Company:
Eagle's dinners is the producer of Hoouchfoods products. Which mainly deals with High quality dairy products; Greek yogurt, yogurt, parfait and other whole foods eg Granola, and coconut flakes. Our vision is simple To be the leading healthy and high quality food chain in Africa, while adding transformational value to our community
Job Description:
Brand Strategy & Management: Develop and oversee the execution of comprehensive marketing strategies to increase the market share of our yoghurt product lines.
Integrated Campaign Planning: Design and implement 360-degree marketing campaigns across digital platforms, traditional media, and trade channels to drive consumer pull.
Market Intelligence: Conduct rigorous market research and competitor analysis. Stay ahead of dairy industry trends and translate consumer insights into actionable product improvements.
Trade Marketing & Sales Alignment: Collaborate closely with the Sales team to enhance on-shelf visibility. Support field teams with point-of-sale (POS) materials and regional activations to meet sales targets.
Product Development Liaison: Work with the production team to ensure brand messaging aligns with product quality and packaging innovations.
Performance Tracking: Monitor campaign ROI and brand health metrics, adjusting strategies based on data-driven results.
Requirements:
Technical Knowledge: Strong grasp of digital marketing tools, trade marketing mechanics, and consumer behavior analytics.
Communication: Exceptional storytelling and presentation skills to engage both internal stakeholders and external partners.
Leadership: Proven ability to lead a team and manage external agencies (creative, media, or research).
Qualifications and Skills:
Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
Experience: 4+ years of marketing experience, with at least 2 years in a supervisory role within the FMCG or Food & Beverage sector.
Salary
₦100,000 - ₦150,000/monthApplication Closing Date: Not specified
Application Instructions:
Click the button below to apply
Job Information
Deadline
Not specified
Job Type
Full-time
Industry
Supervisor
Work Level
Experienced
State
Rivers
Country
Nigeria