DIGITAL MARKETING & LEAD GENERATION SPECIALIST AT A REAL ESTATE COMPANY - KAPLO AFRICA

About Company:

At Kaplo Africa, we empower individuals and businesses through innovative career development, human capital management, and tailored consulting solutions.

Job Description:

• Design, implement, and optimize digital marketing campaigns across multiple channels, including social media, Google Ads, email, and display networks.

• Drive high-quality lead generation and improve conversion rates through effective targeting, automation, and CRM integration.

• Develop creative content, ad copy, and visuals tailored to engage and convert target audiences.

• Monitor, analyze, and report on campaign performance, providing insights and recommendations to maximize ROI.

• Collaborate with the sales team to ensure seamless lead nurturing and conversion into sales opportunities.

Requirements:

• Proven hands-on experience in digital marketing, lead generation, or performance marketing (experience in real estate is a strong advantage).

• Solid understanding of SEO, SEM, paid advertising, and email marketing strategies.

• Proficiency in key digital tools such as Meta Ads Manager, Google Ads, and CRM platforms (e.g., HubSpot).

• Strong communication, creative thinking, and analytical abilities.

• Highly disciplined, results-driven, and able to work independently with minimal supervision.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV to: kaploafrica@gmail.com using "Digital Marketing / Lead Generation Specialist – Lakowe" as the subject of the email.