TECHNICAL SEO SPECIALIST AT LUCKY FIBRES LIMITED

About Company:

Lucky Fibres Limited started out making Nobel Carpets and rugs but pivoted into premium hair extensions by introducing Lush Hair in 2017. Since then, Lush Hair has become Increasingly Popular with consumers for its high quality and trendy styles.

Job Description:

Technical SEO Audits & Optimization:

• Conduct in-depth technical SEO audits on WordPress and Shopify websites.
• Identify and fix crawl errors, indexation issues, duplicate content, redirects, and broken links.
• Manage and optimize XML sitemaps, robots.txt, canonical tags, and meta directives.

Platform-Specific Optimization:

• Optimize WordPress websites using best practices, including SEO plugins (Yoast, RankMath, etc.).
• Configure Shopify SEO settings, including URL structures, liquid templates, app integrations, and metadata.

Performance & Core Web Vitals:

• Improve site speed, mobile responsiveness, and Core Web Vitals.
• Use tools such as Google PageSpeed Insights, Lighthouse, and GTmetrix for performance improvements.

Implementation & Collaboration:

• Implement SEO-friendly code and site architecture.
• Manage structured data/schema markup for better SERP visibility.
• Work with content and product teams to align technical SEO with content strategy.

Monitoring & Reporting:

• Track SEO KPIs using tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Screaming Frog.
• Prepare weekly reports on technical fixes, traffic growth, and keyword performance.
• Monitor algorithm updates and recommend proactive strategies.

Requirements:

• Strong understanding of search engine algorithms, crawl budgets, and ranking factors.
• Proficiency in SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, Sitebulb, etc.).
• Familiarity with HTML, CSS, JavaScript, and CMS customization.
• Knowledge of server-side SEO (redirects, CDN, caching, log file analysis).
• Strong problem-solving, communication, and collaboration skills in a remote environment.

Qualifications and Skills:

• Bachelor’s degree in Marketing, Computer Science, Information Systems, or related field (preferred).
• Minimum of 3 years’ experience in Technical SEO (experience with WordPress and Shopify required).
• Experience with international SEO (hreflang, multilingual, multi-store setups).
• Understanding of WCAG accessibility standards.
• Ability to manage multiple websites and prioritize independently.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV and portfolio to: lushlndnational@gmail.com using "Application – Technical SEO Specialist" as the subject of the mail.