MARKETING MANAGER AT DO.II DESIGNS LIMITED | MARKETING JOBS IN LAGOS

About Company:

DO.II Designs Limited focuses on furniture manufacture, interior design, space planning and turn-key remodeling projects for the high-end residential, property development, hospitality and corporate market.

Job Description:

We are seeking a dynamic and strategic Marketing Manager to drive brand visibility and lead generation for our premium furniture manufacturing and interior design firm in Ikeja, Lagos. The ideal candidate will bridge the gap between creative storytelling and performance marketing, ensuring our craftsmanship reaches both high-end B2C retail clients and strategic B2B partners, including real estate developers and architectural firms.

Requirements:

• Strategic Brand Positioning: Develop and execute multi-channel marketing campaigns that drive showroom foot traffic, project inquiries, and factory pipeline growth.

• Digital Content Strategy: Lead our digital presence (Website, Instagram, LinkedIn, Email). Manage the production of high-quality catalogs, lifestyle imagery, and video content that emphasizes our precision manufacturing and design excellence.

• Lead Generation Funnels: Design and optimize lead acquisition funnels tailored to interior designers, architects, and corporate clients to ensure a consistent flow of high-intent inquiries for the sales team.

• Market Intelligence: Conduct regular trend analysis and competitor research within the Lagos and Nigerian furniture markets. Use data-driven insights to refine product positioning and competitive pricing strategies.

• Showroom & Event Activation: Oversee visual merchandising standards and spearhead corporate events, furniture exhibitions, and community outreach within the interior design sector.

• Analytics & Budget Management: Manage marketing budgets with a focus on ROI. Track and report on critical KPIs, including Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), and Lead-to-Conversion rates.

Qualifications and Skills:

• Education: Bachelor’s Degree in Marketing, Business Administration, Mass Communication, or a related field. NIMN or CIM certifications are a distinct advantage.

• Experience: 5–7 years of progressive marketing experience, with a minimum of 2–3 years in a managerial role. Preference will be given to candidates with a background in luxury retail, high-end interior design, furniture manufacturing, or real estate development.

• Technical Proficiency: Advanced knowledge of digital advertising platforms (Meta Ads Manager, LinkedIn Campaign Manager). Proficiency in Google Analytics, web management, and CRM tools is essential.

• Core Competencies: Exceptional copywriting and storytelling skills suitable for premium brand building and corporate profiling. Strong analytical mindset for performance-based marketing.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV to: careers@doii-designs.com using “Marketing Manager” as the subject of the email.