LOCAL BUKA RECRUITMENT FOR SOCIAL MEDIA MANAGER - YOUTUBE & SNAPCHAT (INTERN) | SOCIAL MEDIA JOBS IN LAGOS

About Company:

Local Buka is transforming food discovery in Africa and the world by connecting users to affordable and authentic local dining options. The platform helps people find meals based on their budget and preferences while supporting small food businesses. By bridging the gap between consumers and vendors, Local Buka enhances access to quality dining experiences for Nigerians and global food lovers.

Job Description:

We are seeking a digitally native and trend-obsessed Social Media Manager (Intern) to join our creative team in Lagos. In an era of vertical video dominance and long-form storytelling, success is defined by "Algorithmic Precision", the ability to optimize content so effectively that it breaks through the noise of the YouTube and Snapchat ecosystems. This role is designed for a "Content Architect in Training" who lives on these platforms and understands the subtle art of the "Hook," the "Thumbnail," and the "Snap Story" flow.

Your mission is to support the growth and engagement of our presence on YouTube and Snapchat. You will be at the intersection of strategy and execution: responsible for optimizing video metadata, managing community interactions, and tracking performance metrics to drive virality. If you have a "Creative Pulse," a passion for data-driven storytelling, and a desire to build a career in high-impact digital marketing, we want you to grow with us.

Requirements:

1. YouTube Channel Optimization & Growth

• Metadata Strategy: Craft compelling, SEO-rich titles, descriptions, and tags to maximize video discoverability in search and "Suggested" feeds.

• Thumbnail Engineering: Collaborate with designers to develop high-click-through-rate (CTR) thumbnails that capture attention within the first second.

• YouTube Shorts Integration: Repurpose long-form content into high-impact Shorts to drive channel subscriptions and cross-platform reach.

• Community Stewardship: Manage the "Community Tab" and respond to comments to foster a loyal and engaged subscriber base.

2. Snapchat Engagement & Storytelling

• Story Architecture: Plan and post daily Snapchat Stories that maintain a high completion rate, utilizing native tools (stickers, polls, and lenses).

• Discover & Spotlight: Identify and execute content strategies for Snapchat Spotlight to capitalize on trending audio and viral challenges.

• Behind-the-Scenes Access: Capture and curate "raw" and authentic moments to humanize the brand and increase daily active viewers.

3. Analytics & Trend Intelligence

• Performance Tracking: Monitor key metrics (Watch Time, Average View Duration, Subscriber Growth) and translate them into actionable insights for the production team.

• Trend Spotting: Keep a constant pulse on trending topics in Nigeria and globally to ensure the brand remains culturally relevant and "first to market" with new formats.

• Competitor Benchmarking: Analyze what successful creators in our niche are doing and propose innovative ways to differentiate our content.

Qualifications and Skills:

Professional Profile

• Education: Currently pursuing or recently completed a Degree/Diploma in Digital Marketing, Mass Communication, Creative Arts, or a related field.

• Platform Fluency: Deep, non-casual understanding of the YouTube Studio and Snapchat for Business interfaces.

• Technical Basics: Experience with basic mobile editing apps (CapCut, InShot) or Canva for quick graphic overlays.

• Portfolio: Links to personal channels, previous managed accounts, or a "Digital Mood Board" of successful content styles you admire.

Core Competencies

• Linguistic Flair: Excellent writing skills with the ability to switch between "professional" and "Gen-Z/Millennial" brand voices.

• Visual Instinct: A natural eye for what makes a video "clickable" and "shareable."

• Resilience: The ability to work in a high-speed environment where trends change hourly.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV to: hellohr@localbuka.com using the Job Position as the subject of the email.