DIGITAL MARKETING SPECIALIST AT IDYLLIC TECHNOLOGIESIS NIGERIA | DIGITAL MARKETING JOBS IN LAGOS

About Company:

Idyllic Technologiesis Nigeria Leading renewable energy company that is focused on the distribution of high quality renewable products from OEM.

Job Description:

Idyllic Technologies is seeking a strategic and performance-driven Digital Marketing Specialist to accelerate our growth. This role is designed for a digital native who moves beyond "likes" and "shares" to focus on high-impact lead generation, customer acquisition, and revenue growth. You will combine creative storytelling with rigorous data analysis to build integrated campaigns that convert audiences into loyal customers.

The ideal candidate has a proven track record in performance marketing and understands how to optimize the digital sales funnel to achieve a measurable Return on Investment (ROI).

Requirements:

Performance Marketing & Lead Generation

• Campaign Management: Develop and manage integrated digital marketing campaigns designed to drive brand awareness and high-quality lead generation.

• Paid Media Execution: Execute and optimize paid advertising across Meta, Google, LinkedIn, and TikTok, ensuring budgets are spent efficiently to maximize conversions.

• Conversion Optimization: Continuously monitor and tweak campaign strategies to improve conversion rates and lower the Cost Per Acquisition (CPA).

Content & Brand Strategy

• Content Coordination: Create and coordinate compelling marketing content for social media, email newsletters, and websites that align with our brand voice.

• Online Presence: Manage the company’s digital footprint, ensuring consistent and professional communication across all public-facing platforms.

• Retention Strategies: Implement data-backed initiatives to improve customer acquisition and long-term retention.

Analytics & Reporting

• Data Analysis: Analyze customer behavior, market trends, and competitor moves to identify untapped growth opportunities.

• KPI Tracking: Rigorously track key metrics, including engagement, lead quality, conversion rates, Customer Acquisition Cost (CAC), and revenue performance.

• Strategic Reporting: Generate detailed reports and insights to guide senior management in making informed marketing and business decisions.

Qualifications and Skills:

• Education:

  • B.Sc or HND in Marketing, Communications, Business Administration, or a related discipline.

• Experience:

  • 2–4 years of experience in digital marketing, growth marketing, or performance marketing.

  • Industry Advantage: Experience working with tech, renewable energy, or fast-growing startup brands is an added advantage.

• Technical Proficiency:

  • Hands-on experience with Meta Ads Manager and Google Ads is mandatory.

  • Strong understanding of marketing analytics and conversion optimization tools.

• Core Competencies:

  • Analytical Skills: Ability to synthesize complex data into actionable marketing tactics.

  • Communication: Excellent written and verbal communication for content creation and stakeholder reporting.

  • Agility: Ability to thrive in a fast-paced environment and manage multiple high-stakes campaigns simultaneously.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV and portfolio (if available) to: idyllictechnologies60@gmail.com using “Digital Marketing Specialist” as the subject of the mail.