CONTENT & GROWTH MANAGER AT IAB CODES LTD | CONTENT & GROWTH MANAGER JOBS IN OYO

About Company:

IAB Codes Ltd. is a leading technology company seeking an experienced NextJS Website Developer to join our team. We're looking for a skilled individual who can help us build scalable, efficient, and visually appealing web applications.

Job Description:

IAB Codes Ltd is seeking a high-performance Content & Growth Manager to serve as the bridge between raw ideas and business revenue. This is a strategic role designed for a "Content Architect"—someone who understands that in the modern economy, attention is the currency and trust is the catalyst for sales.

You will work directly with the founder to extract expertise and transform it into a high-authority digital presence. Your mission is not to chase "vanity metrics" (likes and views) but to drive Qualified Leads and establish the brand as a dominant voice in the industry. If you have the technical video editing grit and the psychological understanding of what makes a "hook" convert, we want you to lead our growth.

Requirements:

1. Content Architecture & Repurposing

• Founder Collaboration: Partner directly with the founder to brainstorm and develop weekly high-impact themes that align with our strategic business goals.

• Format Transformation: Convert raw video recordings into a multi-platform ecosystem—transforming one long-form session into X/Twitter threads, LinkedIn carousels, Instagram Reels, and YouTube Shorts.

• Storytelling & Writing: Craft compelling narratives and captions that resonate with a professional audience, ensuring every piece of content builds authority.

2. Technical Production & Distribution

• Precision Video Editing: Utilize CapCut, Premiere Pro, or similar tools to cut high-velocity short-form clips, add dynamic subtitles, and optimize visual pacing for maximum retention.

• Strategic Distribution: Manage the deployment of content across LinkedIn, Instagram, X (Twitter), and YouTube, ensuring platform-specific optimization for each post.

• Hook Optimization: Continuously test and refine video hooks, headlines, and thumbnail structures to improve click-through rates and audience engagement.

3. Analytics & Lead Support

• Performance Tracking: Monitor key growth metrics to identify what content drives the most qualified inquiries, rather than just high view counts.

• Engagement Monitoring: Track audience sentiment and comments to support the lead generation process, identifying "warm" prospects for the sales team.

• Iterative Improvement: Use data-driven insights to pivot content themes and styles monthly, ensuring the growth engine remains efficient.

Qualifications and Skills:

Professional Profile

• Experience: Proven track record of managing content for brands or high-profile founders with a focus on business growth.

• Technical Stack: Advanced proficiency in video editing software (CapCut, Premiere Pro, etc.) and a strong understanding of social media algorithms.

• Portfolio: Mandatory. You must provide a portfolio showcasing previous work that resulted in measurable engagement or growth.

Core Competencies

• Strategic Thinking: Ability to understand the "Why" behind a piece of content and how it fits into the broader sales funnel.

• Independent Execution: A self-starter who can take raw ideas and run the entire production process from edit to post.

• Copywriting: Exceptional ability to write "hooks" and "calls-to-action" that drive user behavior.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should forward their CV to: careers@iabcodesltd.com using the position as subject of email.