SOCIAL MEDIA EXECUTIVE & CRM OFFICER AT ASCENTECH SERVICES LIMITED | SOCIAL MEDIA EXECUTIVE & CRM OFFICER JOBS IN LAGOS

About Company:

Ascentech Services Limited is a full-fledged Human Resource Solution Provider incorporated in 2013 with its Head Office in Lagos, Nigeria. We are committed to forging long-term partnerships with our clients by creating and delivering robust and flexible services that address the changing needs of their business.

Job Description:

We are seeking a versatile Social Media Executive & CRM Officer to lead our digital engagement and customer loyalty strategies. In this dual-impact role, you will be the voice of the brand online and the engine behind our customer data.

The ideal candidate understands that social media is where we find customers, but the CRM is where we keep them. You will be responsible for creating "scroll-stopping" content while simultaneously building sophisticated customer journeys that turn one-time buyers into lifelong advocates. If you are a creative storyteller with a passion for data-driven communication, we want you on our team.

Requirements:

1. Social Media Strategy & Brand Narrative

• Platform Orchestration: Develop and execute tailored strategies for Facebook, Instagram, LinkedIn, X, and TikTok, ensuring each platform serves a specific business objective.

• Content Engineering: Create high-quality visual and written content that aligns with the brand voice and resonates with our target demographics.

• Performance Intelligence: Monitor and analyze social metrics to pivot strategies in real-time and maximize organic reach and engagement.

2. CRM Excellence & Lifecycle Marketing

• Database Governance: Maintain and optimize the CRM system (e.g., HubSpot, Salesforce), ensuring data hygiene and accurate customer profiling.

• Smart Segmentation: Group audiences by behavior, preferences, and purchase history to deliver hyper-personalized email and SMS campaigns.

• Journey Optimization: Design and automate customer journeys—from welcome sequences to re-engagement triggers—to maximize retention and lifetime value.

3. Integrated Communications & Insights

• Active Community Management: Act as the first point of contact for customer inquiries online, ensuring professional and timely responses that protect the brand's reputation.

• Reporting & Attribution: Generate comprehensive reports that connect social media activity to CRM growth, proving the ROI of marketing efforts.

• Cross-Team Synergy: Collaborate with Sales and Customer Service to ensure that every digital touchpoint provides a seamless experience for the user.

Qualifications and Skills:

Professional Profile

• Education: Bachelor’s degree in Marketing, Communications, or Business.

• Experience: 2+ years of proven experience managing both social media platforms and CRM systems.

• Toolbox: Proficiency in Meta Business Suite, HubSpot/Salesforce, and content tools like Canva or Adobe Creative Suite.

Core Competencies

• Analytical Mindset: Ability to interpret complex datasets and translate them into actionable marketing insights.

• Creative Agility: Strong visual storytelling skills with the ability to create engaging video and graphic assets.

• Strategic Retention: Knowledge of customer lifecycle principles and how to reduce "churn" through communication.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV to: recruiter3@ascentech.com.ng using the Job Position as the subject of the mail.