About Company:
Polaris Bank was established by the Central Bank of Nigeria (CBN) on September 21, 2018 to offer commercial banking services to the Nigerian public. The bank commenced services on the same day, having purchased the assets and assumed certain liabilities of the defunct Skye Bank.With a footprint of over 350 branches across the country, Polaris Bank prides itself in delivering exceptional customer experience, leveraging best in class/state of the art Information Communication Technology (ICT). By focusing on ICT solutions across multiple service delivery channels (mobile banking, ATMs, POS and online platforms) Polaris Bank maintains a pivotal role in the Nigerian banking industry, providing customers with simple, convenient and secured banking services.
We are recruiting to fill the position below:
Job Description:
- To lead and drive the strategic development, marketing, and growth of financial products and services tailored to women.
- The role will champion financial inclusion, deepen engagement with female customers, and position the bank as a trusted partner in women’s financial empowerment.
Key Responsibilities
- Craft and implement strategies to expand women-focused financial services by identifying market opportunities, developing inclusive products, and ensuring cross-functional alignment across product, digital, and retail teams.innovation.
- Foster strong relationships with female entrepreneurs, professionals, and underserved groups, while leading initiatives that promote financial literacy and empowerment. Represent the bank at key industry events and advocacy platforms to strengthen its presence and commitment to women’s financial inclusion.
- Develop and execute targeted marketing campaigns to drive awareness and adoption of women-centric products, while collaborating with stakeholders to position the bank as a leading brand in women’s financial services.
- Build strategic partnerships with NGOs, women’s networks, fintechs, and government agencies to create programs that enhance access to credit, support women-owned businesses, and promote financial education.
- Monitor key performance indicators such as customer acquisition, product uptake, and retention. Use data-driven insights to evaluate impact, enhance customer experience, and continuously refine strategic initiatives
Requirements:
- Bachelor’s Degree in Business, Marketing, Finance, or related field; MBA or relevant postgraduate qualification is a plus.
- Minimum of 5-7 years’ experience in banking, marketing, or financial inclusion.
- Proven track record in developing and scaling customer-focused initiatives, preferably targeting women.
- Strong understanding of gender finance, customer segmentation, and inclusive banking practices.
Salary
Very attractiveApplication Closing Date: Not specified
Application Instructions:
CLICK ON THE LINK BELOW TO APPLY
Click here to Apply Join our Whatsapp group
Job Information
Deadline
Not specified
Job Type
Full-time
Industry
Product Management
Work Level
Experienced
State
Lagos
Country
Nigeria