BRAND STRATEGIST AT MSHEL HOMES LTD

About Company:

Mshel Homes Limited is an independent Real Estate Company located in Abuja, Nigeria. Simply put; we partner with You to get your dream home. Make all the right moves with us. With us, you'll experience.

Job Description:

• Develop and implement comprehensive brand strategies that align with Mshel Homes’ mission and long-term goals.
• Conduct brand audits to identify strengths, gaps, and opportunities for improvement.
• Define and evolve brand positioning, tone of voice, and value propositions.
• Conduct market research to understand customer behaviour, emerging trends, and competitive landscape in the real estate market.
• Analyze insights to inform branding decisions and guide marketing campaigns.
• Create compelling brand messages and narratives that resonate with target audiences.
• Work closely with the marketing and creative teams to produce high-quality content for digital and offline platforms.
• Ensure consistent messaging across all communication channels.
• Ensure creative brand messaging that keeps the company and its products top of the mind and significantly drives the overall sales of the organization. 

Requirements:

• Bachelor’s degree in Marketing, Mass Communication, Branding, Business, or related field.
• Minimum of 3–5 years of experience in brand strategy, preferably in real estate or a related industry.
• Strong understanding of branding principles, digital marketing, and content creation.
• Excellent communication, storytelling, and presentation skills.
• Ability to analyze data and translate insights into actionable strategies.
• Proficiency in brand management tools and digital marketing platforms.
• Creative, detail-oriented, and highly organized.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should forward their CV to: mshelrecruitment@gmail.com using the position as subject of email.