MARKETING AND COMMUNICATIONS MANAGER AT FIVE28 | MARKETING & COMMUNICATIONS MANAGER JOBS IN LAGOS

About Company:

Five28 is a top tier property development company whose aim is to be globally recognized for our innovative and timeless approach to creating aesthetically pleasing and functional spaces that elevate the way people live, work or play, telling each client’s unique story and exceeding their expectations.

We are a privately held and incorporated organization in Nigeria with focal engagement in new builds, renovations and interior design. We provide bespoke property development and design solutions which cut across a range of residential and commercial properties. Our competitive edge over the years includes our core strengths, unrivalled local expertise, and extensive local and international network.

Job Description:

Five28 is looking for a sophisticated Marketing & Communications Manager to act as the custodian of our brand identity. This role sits at the critical intersection of high-end brand management, business development, and the High-Net-Worth Individual (HNI) client experience.

In the world of premium property development and interior design, "how" we speak is as important as "what" we build. You will own the Five28 perception across every touchpoint—from the psychological nuances of a client pitch to the visual storytelling of our digital presence. If you have 3–5 years of experience in the luxury or real estate sector and understand the discretion and excellence required by UHNI audiences, we want you to lead our narrative.

Requirements:

1. Premium Brand Positioning

• Brand Custodianship: Strengthen and safeguard Five28’s position as a premier leader in interior design and property development.

• Consistency Oversight: Ensure that every deck, proposal, and social media post meets our uncompromising standards for visual and written excellence.

• Narrative Strategy: Work with project teams to translate complex architectural and design projects into compelling case studies and brand stories.

2. HNI & Client-Centric Communication

• Psychology-Driven Messaging: Develop and adapt communication strategies tailored specifically to the expectations, values, and psychology of HNI and UHNI audiences.

• Pitch Excellence: Lead and refine the creation of high-stakes presentations and pitches, ensuring they resonate with corporate executives and private developers.

• Discretion & Tone: Maintain an elite brand tone characterized by sophistication, professionalism, and the high degree of discretion expected in the luxury sector.

3. Strategic Marketing & PR

• Growth Alignment: Design and execute a marketing strategy that directly supports the company’s business development goals.

• PR & Partnerships: Identify and manage strategic collaborations, media features, and industry partnerships that elevate Five28's market reputation.

• Vendor & Creative Direction: Coordinate and approve the work of photographers, videographers, and content creators to ensure every asset reflects a "Five28 Standard."

Qualifications and Skills:

Professional Profile

• Education: B.Sc. in Marketing, Business Administration, Public Relations, or a related field. CIM certification is a distinct advantage.

• Experience: 3–5 years in marketing or brand management, with mandatory experience in Luxury, Real Estate, Design, or Premium Services.

• Client IQ: Proven experience communicating with and presenting to HNI or corporate executive-level clients.

Core Competencies

• Strategic Thinking: Ability to see the "big picture" of business growth while obsessing over the smallest aesthetic details.

• Communication Mastery: Exceptional written and verbal skills with a flair for luxury storytelling.

• Reputation Management: Strong understanding of brand ethics, discretion, and high-end client experience.

Salary

Application Closing Date: 19th February, 2026

Application Instructions:

Interested and qualified candidates should send their CV to: chinedum@five28.com.ng using  "Marketing & Communications Manager" as the subject of the email.