DIGITAL MARKETER OFFICER AT PERTINENCE GROUP | DIGITAL MARKETING JOBS IN LAGOS

About Company:

Pertinence Group is a people-first enterprise development group established with a clear mandate: to empower individuals through structured investment, enterprise creation, and innovation.

From its early focus on real estate and training, the Group has grown into a diversified ecosystem of businesses with subsidiaries operating across mainland and island Lagos, and an expanding footprint in the United Kingdom, Canada, and the United Arab Emirates.

We are recognized as one of Africa's most trusted entrepreneurially driven groups, distinguished by a strong governance culture, technology-led solutions, and an unwavering commitment to people.

Job Description:

• We are looking for a results-driven Digital Marketing Officer to support the planning and execution of digital marketing activities, drive online engagement, generate leads, and improve brand visibility across digital channels.

Key Responsibilities

• Plan and execute digital marketing campaigns across relevant platforms.
• Work closely with the Social Media Manager and Media Team to develop and promote engaging digital content.
• Collaborate with the Sales and Marketing Teams to support lead generation, conversion and customer acquisition.
• Manage and optimise the company’s online presence, including website, social media and YouTube.
• Implement Search Engine Optimisation (SEO) strategies to improve website visibility and organic traffic.
• Execute email and SMS marketing campaigns, including audience segmentation, scheduling and performance tracking.
• Generate, nurture and follow up on digital leads in collaboration with the Sales Team.
• Monitor digital campaign performance and prepare regular reports on key metrics.
• Conduct market, audience and competitor research to identify digital growth opportunities.
• Support paid digital advertising campaigns and monitor performance against set objectives.
• Track website traffic, engagement, conversions and other relevant digital marketing KPIs.
• Stay updated on digital marketing trends, platforms, tools and best practices.

Requirements:

• Bachelor’s degree or equivalent qualification in Marketing, Communications, Business Administration or a related field.
• 2–3 years of experience in digital marketing or a related role.
• Practical knowledge of social media marketing, SEO, email marketing and digital advertising.
• Experience with digital analytics and reporting tools.
• Good written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work effectively with Media, Social Media, Sales and Marketing Teams.
• Creative, proactive and results-oriented approach to work.

Key Competencies:

• Digital Marketing
• SEO
• Lead Generation
• Email & SMS Marketing
• Social Media
• Content Marketing
• Analytics & Reporting
• Campaign Management
• Communication
• Teamwork

Salary

Application Closing Date: 30th August, 2026

Application Instructions:

Candidates should send their CV to: recruitment@pertinencegroup.com using "Application – Digital Markerter Officer" as the subject of the email.