BRAND & COMMUNICATIONS OFFICER (REAL ESTATE) AT PEOPLE AFFAIRS CONSULTING | BRAND & COMMUNICATIONS JOBS IN LAGOS

About Company:

People Affairs Consulting is an HR consulting firm based in Lagos, Nigeria. We help businesses hire quality talent, strengthen their people operations, and build high-performing workplace cultures. Our team delivers tailored HR solutions designed to meet the unique needs of each organization. We source, assess, and deliver top-quality candidates to help businesses fill roles quickly and effectively.

Job Description:

• The Corporate Brand & Communication Officer is responsible for developing, executing, and managing ourbranding, corporate identity, and integrated communication strategies.
• This role ensures consistent brand positioning across all platforms, strengthens public perception, and drives strategic communication initiatives that support the organization’s goals.
• The ideal candidate is a creative strategist with strong communication, and digital branding expertise, particularly within the real estate sector.

Key Responsibilities

• Drive brand positioning, marketing strategies, and growth initiatives across all channels.
• Safeguard the company’s reputation and manage public, media, and stakeholder relationships
• Develop, implement, and maintain strong brand identity and guidelines
• Lead creative marketing strategies and develop unique product themes.
• Oversee the creation of marketing materials, brand assets, and communication tools.
• Ensure brand consistency across campaigns, platforms, and customer touchpoints.
• Lead brand positioning efforts to increase visibility and market competitiveness.
• Draft and manage internal and external communication materials, including memos, newsletters, press releases, speeches, and official statements.
• Serve as the communication advisor to management and ensure key messages represent the company’s values and objectives.
• Coordinate all corporate announcements, public statements, and updates.
• Build and maintain strong relationships with media outlets, journalists, and industry stakeholders.
• Manage press conferences, media interviews, coverage requests, and crisis communication.
• Monitor media trends and generate positive publicity for the company.
• Oversee the company’s digital presence, including website content, social media platforms, and online reputation.
• Supervise the development of content calendars, digital campaigns, and multimedia materials.
• Track performance metrics and optimize content for engagement, lead generation, and brand awareness.
• Manage brand perception through proactive engagement, storytelling, and stakeholder communication.
• Handle sensitive communication issues and ensure professional, timely responses.
• Collaborate with the sales, project, and customer service teams to design impactful marketing messages and campaigns.
• Support product launches, site inspections, open houses, and corporate events.
• Guide creative direction for adverts, brochures, signage, and promotional materials.
• Conduct periodic brand audits, market research, and competitor analysis.
• Recommend improvements based on market insights, customer behaviour, and industry trends.
• Oversee the brand strategy and PR unit, creative/design unit and the digital media team.

Key Performance Indicators (KPIs)

• Brand visibility and perception improvement.
• Consistency of communication across all channels.
• Growth in audience engagement and digital metrics.
• Successful execution of PR campaigns and media coverage.
• Internal communication effectiveness.
• Timely delivery of strategic communication initiatives.

Requirements:

• Bachelor’s Degree in Mass Communication, Marketing, Public Relations, Media Studies, or related field.
• 3–5 years experience in corporate brand management, PR, or communications.
• Experience in a media, branding, or creative agency environment is preferred.

Skills & Competencies:

• Strong communication, writing, and storytelling skills.
• Excellent brand management and PR expertise.
• Proficiency in digital marketing, content strategy, and analytics tools.
• Ability to manage multiple projects and meet deadlines.
• Strong leadership, creativity, and strategic thinking.
• Crisis management and stakeholder management abilities.

Salary

Application Closing Date: 20th May, 2026

Application Instructions:

Interested candidates should send their CV and Cover Letter to: oche.peopleaffairs@gmail.com using the Job Title as the subject of the email.