HEAD OF MARKETER AT PEACHY TALENT SOLUTIONS | HEAD OF MARKETER JOBS IN LAGOS

About Company:

Peachy Talent Solutions, a Recruitment Service Firm is recruiting suitable qualified candidates to fill the position above

Job Description:

We are seeking a results-obsessed Head of Marketing to take full ownership of our online sales and digital presence. This is not a "desk-only" management role; we need a digitally savvy executioner who can toggle between 30,000-foot strategy and the technical "nuts and bolts" of a high-converting campaign.

Your mission is to drive aggressive business growth by optimizing our digital channels, running high-performance ad campaigns, and managing our web ecosystem. If you are a growth hacker who understands the intersection of creative content, data analytics, and technical web management, you are the leader we need.

Requirements:

1. Digital Sales & Channel Management

• Direct Growth: Take full accountability for online sales targets across all digital storefronts and social commerce channels.

• Omnichannel Strategy: Design and implement growth-focused strategies that move customers seamlessly through the marketing funnel—from awareness to conversion.

• Data Analytics: Monitor channel performance using digital tools and analytics to pivot strategies in real-time based on ROI.

2. Paid Media & Performance Marketing

• Ad Optimization: Hands-on management of paid ad accounts (Meta, Google, LinkedIn, etc.), focusing on lowering customer acquisition costs (CAC) while scaling reach.

• A/B Testing: Run rigorous tests on ad copy, creative assets, and landing pages to ensure maximum conversion efficiency.

• Budget Stewardship: Allocate and manage ad spend to ensure every Naira invested delivers measurable business growth.

3. Technical Operations & Creative Direction

• Web Stewardship: Oversee basic website management, ensuring content is updated, links are functional, and the user experience (UX) is optimized for sales.

• Content & Design: Provide creative direction and hands-on support for graphics and content creation to ensure all brand assets are high-quality and "on-brand."

• System Integration: Ensure marketing tech stacks (CRMs, Email automation, Pixel tracking) are correctly implemented and firing data accurately.

Qualifications and Skills:

Professional Profile

• Experience: Proven track record in a Digital Marketing lead role or a senior Performance Marketing position.

• Technical Mastery: Deep experience in running, scaling, and optimizing paid advertising campaigns.

• Tech Stack: Familiarity with Website CMS (WordPress, Shopify, etc.), Analytics (GA4), and basic design tools (Canva, Adobe Suite).

Core Competencies

• Strategic Thinking: Ability to build a 6-month growth roadmap while managing this week’s ad spend.

• Execution Focus: A "get-it-done" attitude; you prefer executing a campaign to just talking about it.

• Analytical Mindset: You speak the language of CTR, ROAS, LTV, and Conversion Rates.

• Adaptability: Ability to learn new tools and adapt to changing platform algorithms quickly.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV and cover letter to: hire.peachytalentsolutions@gmail.com using the Job Position as the subject of the email.