DIGITAL MEDIA & SOCIAL ANALYST, WEST CENTRAL AFRICA AT VISA INCORPORATED

About Company:

Visa Incorporated operates the world's largest retail electronic payments network and is one of the most recognized global financial services brands. Visa facilitates global commerce through the transfer of value and information among financial institutions, merchants, consumers, businesses and government entities.

Job Description:

• The Digital Media & Social Analyst will play a key role in representing the Visa brand to target audiences across digital and social channels.
• Reporting to the Head of Brand & Sponsorship, you will be instrumental in orchestrating digital and social media strategy, integrate the brand across digital platforms, and act as a liaison between internal teams and external agencies especially social, media and digital.
• You will manage timelines, create clear briefs, and oversee multiple projects with attention to detail.
• A data-driven mindset, expertise in modern digital and social marketing, and a commitment to innovation are essential to ensure Visa’s brand remains relevant and impactful.
• Experience in developing & executing media strategies and campaigns in Nigeria, Ghana, DRC, Ivory Coast & other Francophone markets are must for this role.

Requirements:

• Demonstrable experience supporting or executing digital & social-first creative programs
• Sound understanding of modern marketing channels, digital content, and social media platforms
• Proficiency in writing effective media and digital briefs and managing agency relationships especially with media and digital agencies
• Strong project management skills, with the ability to manage multiple projects and timelines with rigor
• Meticulous attention to detail and strong organizational abilities.

Qualifications and Skills:

• A bachelor's degree in Digital Marketing, Business, Communications, or a related field is required
• 5+ years experience in digital marketing or a related discipline. Media buying and planning will also work to your advantage

Salary

Application Closing Date: Not specified

Application Instructions:

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